ASK somebody if the phrase "little planet" means anything to them, and a blank stare and a shake of the head will be the most likely response.
But those with an interest in photography might be in the know.
For it's a technique used to manipulate images – and one which has been used to great effect by Robert Wright to provide different perspectives of Tiverton.
Mr Wright's interest in photography has grown from his days travelling across Asia as a young man.
And in recent years he has created little-planet images of St Paul's Church, Tiverton, and the town from Bakers Hill and Phoenix Lane, a cricket match at Knightshayes Court, and even one from a glider over Broadhembury, between, Cullompton and Honiton.
"It isn't that difficult," said Mr Wright, 63, from Gold Street. "Basically, the bottom row of pixels making up an image are squeezed down to one and the those at the top are stretched around the full circumference. But you obviously need to start off with a good picture. I have always been into photography, and it's just about being creative."
Mr Wright doesn't use flash SLR cameras with lenses costing thousands of pounds, just a good quality Panasonic Lumix compact which he says is more than sufficient for the job.
Shots of nature are preferred by Mr Wright for manipulation and he has a collection of images he can call on which were taken in Pakistan, India and Afghanistan.
"I have travelled a lot and most of the photographs I have are of my travels, including the Karakoram mountain range in Pakistan which is more spectacular than the Himalayas," he added.
As a young man, he spent around 12 years on the road abroad and he has visited India seven times, and Afghanistan and Packistan.
He added: "I have lived in Tiverton since 1980 and I do like it here, I have to say.
"In the 1980s it was a dismal place, but there have been marvellous changes to the town."